Case Study: Manbir Kaur's AI-Powered Career Promotion Assessment

Executive coach and ICF Global Board Chair Manbir Kaur on scaling her coaching framework with MyClone

After 12 years of executive coaching and writing a book on career advancement, Manbir Kaur had a problem most experts would envy: too much demand, not enough hours.

Her book outlined ten proven elements for getting promoted. Her 1-on-1 clients saw real results. But she could only help a few dozen people each year—and coaching rates meant most professionals couldn’t afford access to her framework.

“I wanted to ensure that what I put out there wasn’t absurd,” Manbir reflects. The challenge wasn’t just scale—it was maintaining the nuance and quality of her coaching approach while reaching more people.

The Problem: Coaching Questions vs. Assessment Questions

Manbir’s framework worked brilliantly in 1-on-1 sessions. Through strategic questions, she’d help executives identify blind spots and create action plans for promotion.

But those were coaching questions designed to provoke insight. What she needed were assessment questions that could evaluate readiness independently—without losing her coaching approach or authentic voice.

Previous attempts felt generic. “It didn’t sound like me,” she says. “And if it doesn’t sound like me, it won’t help people the way my actual coaching does.”

What success looked like:

Professionals get accurate career readiness assessments anytime
Guidance feels like talking to Manbir, not reading generic advice
Framework stays intact—ten elements, proper depth
Quality maintained at any scale

The Solution: Creating an AI Persona

Manbir built an AI-powered assessment persona trained on:

Her complete book and frameworks
Case studies from 12+ years of practice
Her specific coaching methodology
Examples of how she structures career conversations

The result is a voice AI assistant that delivers her assessment approach to professionals 24/7.

“MyClone speaks my voice. It works while I sleep.”

— Manbir Kaur

The Results: From Dozens to Open Access

Before:

Limited to dozens of 1-on-1 clients annually
Constrained by her time and availability
Each assessment required scheduling and preparation
High coaching rates meant many couldn’t access her framework

After:

Open access to her framework worldwide
Conversations happening 24/7 across all timezones
Assessment available to anyone regardless of budget
“I can reach more people without losing the personal touch”

More importantly: the quality held. Early users reported the guidance felt authentic and actionable—exactly what she’d hoped for.

How It Actually Works

When someone chats with Manbir’s AI persona:

Context gathering - Understands their role, goals, and current situation
Framework application - Evaluates readiness across her ten elements (self-awareness, visibility, strategic relationships, performance, leadership presence, communication, problem-solving, adaptability, political savvy, career advocacy)
Personalized guidance - Identifies specific gaps and suggests next steps
Authentic voice - Responds the way Manbir would in a coaching session

“The positive feedback during early testing validated my approach,” she says. “People felt like they were getting real coaching, not automated responses.”

The Bigger Impact

Beyond the numbers, Manbir gained something more valuable: time.

She’s no longer the bottleneck for access to her framework. The AI persona handles initial evaluation and guidance, freeing her to:

Focus on high-value 1-on-1 engagements
Develop new content and frameworks
Reach professionals who couldn’t previously afford coaching
Extend her impact as ICF Global Board Chair

“I feel empowered to help more people navigate their career paths,” she concludes. “This isn’t about replacing human coaching—it’s about making that initial assessment accessible to everyone.”

Try the Assessment

Get Your Promotion Readiness Assessment →

Chat with Manbir’s AI persona to:

Evaluate where you stand across ten career advancement elements
Identify specific gaps holding you back from promotion
Get personalized guidance based on proven coaching frameworks

No scheduling required. Available 24/7. Free to access.

About Manbir Kaur

Manbir Kaur is an executive coach, author, and Chair of the International Coaching Federation (ICF) Global Board. She specializes in helping professionals navigate career advancement and has coached hundreds of executives over 12+ years.

Interested in creating your own AI persona for coaching or consulting? Explore MyClone →